As of January 2023, there were 5.16 billion internet users worldwide, which is 64.4 percent of the global population. Internet users continue to grow, too, with the latest data indicating that the world's connected population grew by more than 100 million in the 12 months to January 2023.
With over 5.16 billion people worldwide using the Internet today – equivalent to 64.4 percent of the world's total population. The online world is moving rapidly, which is a healthy sign for entrepreneurs to target the online market. For online businesses, web presence has become a fundamental part of the success of getting desired results.
With over 78% of adult Americans using the Internet and an astounding 5.16 billion people online worldwide, it's no surprise that small businesses with websites experience an average of 39% greater revenue per year than those without websites.
A website allows visitors a much more robust experience than most other platforms. This means that you can be more efficient at providing visitors with the information that they're looking for, as well as the opportunity to create web applications for more value to your visitors.
Websites also allow you more control over your branding—professional and user-friendly websites help increase sales and business revenue. Your website can add value; by composing unique content, you can entertain your customers. This will also help your customers to resolve their queries. Your website statistics show you how much traffic your website receives and how and where the visitor gets to your website.